Happy Father's Day!!

Divya's Cooking Journey Wishing  You  all a Very Happy Father's Day!!

Buddha Poornima

Buddha Purnima during Vaishakha month is celebrated as birth anniversary of Gautama Buddha. Gautama Buddha whose birth name was Siddhartha Gautama was a spiritual teacher on whose teachings Buddhism was founded. 

The time of Gautama Buddha’s birth and death is uncertain. However, most historians date his lifetime between 563-483 B.C. Most people consider Lumbini, Nepal as birth place of Buddha. Buddha died at the age of 80 at Kushinagar, Uttar Pradesh. 

For Buddhists, Bodh Gaya is the most important pilgrimage site related to the life of Gautama Buddha. The other three important pilgrimage sites are Kushinagar, Lumbini, and Sarnath. It is believed that Gautama Buddha obtained Enlightenment at Bodhagaya and he first taught the Dharma at Sarnath. 


It is believed that Gautama Buddha obtained Enlightenment and passed away on the same day. Buddha Purnima is also known as Buddha Jayanti, Vesak, Vaishaka and Buddha’s Birthday. 

Narasimha Jayanti

Vaishakha Shukla Chaturdashi is celebrated as Narasimha Jayanti. Lord Narasimha was the 4th incarnation of Lord Vishnu. On Narasimha Jayanti day Lord Vishnu appeared in the form of Narasimha, a half lion and half man, to kill Demon Hiranyakashipu. 

The fourth and the greatest incarnation of Lord Vishnu amongst his ten prime avataras is Lord Narasimha who emerged out of a pillar as Man-Lion, i.e.,Lion's head on Man's trunk. He devoured Demon-Lord Hiranyakashyapu who was Master Prahalada's father. When Prahalada was in the womb of his mother, Queen Kayaadu, he had the fortune of listening to Devarishi Naradha regarding Lord Vishnu's compassion towards his devotees. Hence right from his birth Prahalada was dedicated to the name of Lord Vishnu.

Hiranyakashyapu who was an arch rival of Lord Vishnu and a symbol of torture to noble souls, could not bear with his son and started torturing young Prahalada in many ways after trying through his henchmen to advice Prahalada that Hiranyakashyapu himself was the prime god and Lord Vishnu stood null in front of Hiranyakashyapu. Young Prahalada denounced such thoughts and stuck to his wisdom that Lord Vishnu was "Purushothama", the supreme. One day, Hiranyakashyapu screamed at Prahalada and questioned him as to where his Lord Vishnu was present and whether he could save Prahalada from death at his own hands.

To this, Prahalada replied that Lord Vishnu is omnipresent. Hiranyakashyapu pointed out at a pillar in his palace and asked Prahalada whether Vishnu was present in it. Prahalada's reply was affirmative. The Demon using his Gadha(Mace) broke open the pillar and there emerged Lord Narasimha who slain the demon using his sharp paws and blessed Prahalad as his topmost devotee on earth.To mark the above incidence and to pay our respect to the Lord, Narasimha Jayanthi is celebrated at several temples.

Happy Mother's Day

Wishing You All a Very Happy Mother's Day!!

Vasavi Jayanti

Source : Internet.

Vasavi Kanyakapara-meswari Devi (popularly known as Vasavi Matha) sacrificed her life to avoid the bloodshed and war. Her message to the world is Dharmam-Seelam-Ahimsa (Dharma-Integrity-Non Violence). Bharath Ratna Dr Sarvepalli Radhakrishnan, former President of India, has indeed very rightly described Goddess Vasavi as the first ever known embodiment of non-violence in the world.

Sri Kanyaka Parameshwari (Vasavi) Jayanti:

Vasavi Jayanti is the appearance day of Sri Kanyaka Parameshwari. Sri Kanyaka Parmeshwari (Vasavi) is a form of Devi who is popular in Andra Pradesh, Karnataka, and other areas in South India. According to one legend, Vasavi is considered to be a manifestation of Parvati, who was born into the community of Vaisyas as a beautiful young maiden. Another account from a text known as the Kanyakapurana states that Vasavi was the wife of Indra (Vasava is a name of Indra), who was born into this world in the Vaisya community. She was born as the daughter of a Vaisya ruler, Kusumasreshti. When a king wanted to marry her, she refused. She revealed her divine nature and entered a sacred fire.

Vasavi emphasizes the virtues of love and character. She represents the importance of education, art, music, and dance. She protects her devotees from temptations and preserves family traditions. 

There are three main festivals associated with her worship: (1) Vasavi Jayanti (appearance day); (2) Vasavi Mata Atmarpana (day Vasavi entered the sacred fire); and (3) Navaratri. Vasavi Devi is the patron goddess of the Vaisya community.  

The celebration of her appearance is conducted with Ganesa puja, Durga homa, abhishekam for the mula vigraha of Vasavi, archana with her 108 names, and Mahamangala arati.

Kusuma Sresti, the king of the Vysyas was ruling the kingdom making Penugonda (called the Kasi of Arya Vysyas) (Jestasailam) as capital city for all the 18 mahapattana's during 10th11th century AD. Kusumamba was his wife. They were ideal couple and led a peaceful domestic life. They were worshipping Lord Siva (Nagareswara swamy) and Lord Vishnu (Janardhana Swamy) as the part of their daily duties. His kingdom was part and parcel of Vengidesha, which was ruled by Vishnu Vardhana-7 or Vimaladitya Maharaj.

The couple were childless and became concerned about who would succeed them. They approached Kulaguru (family teacher) Bhaskaracharya. He advised them to perform Puthra Kamestiyaga which Dasharatha had observed. During the auspicious hour, Kusuma Sresti couple started the yaga. The Gods were pleased and sent prasadam (a blessed fruit from god) through Yagneswara (fire god). There was a divine utterance that they would get children after eating prasadam. With utmost devotion they ate Prasadam, and within a few days the sign of pregnancy was found with Kusumamba. She expressed unusual desires, which indicated that she would give birth to children who would fight for the welfare of all.

Childhood:

Kusumamba gave birth to twins on 10 Vaishaka (a Telugu month). The boy was called Virupaksha, and the girl Vasavamba. During childhood, Virupaksha demonstrated leadership qualities while Vasavamba was inclined towards art, architecture and music and showed a philosophical approach to life. Under the guidance of the Vysya kula guru Bhaskaracharya, Virupaksha learnt Vedas, fencing, horse riding, martial arts and archery. Vasavamba studied fine arts and mastered philosophical subjects. Virupaksha went on to marry Rathnavathi, the daughter of Aridhisresti of Aelur Town.

Attempted marriage:

Kusumasresti welcomed and entertained Vishnu Vardhna at Penugonda when the latter visited during an expedition to expand his empire and vanquish his enemies. During this visit, Vardhna noticed Vasavamba and determined to marry her. This caused Kusumasresti a dilemma: he was neither in a position to accept Vardhna's wishes nor to refuse the. The disparities of age and caste, as well as the fact that the emperor was already married, were significant objections, but, in consultation with advisers and family members, Kusumasresti decided that Vasavamba should make up her own mind. Her response to was express a desire never to marry and to focus her life on less worldly issues.

Kusumasresti told Vardhana of his daughter's decision, which caused a fury and an attempt to capture Vasavamba by force. The battalion sent to achieve this aim was thwarted by the Vysyas of Penugonda. Kusumasresti arranged for a Great Conference comprising the Chiefs of the 18 cities and the leaders of all 714 gotras, to be held in the presence of Bhaskaracharya. There were differences of opinion at this conference, with 102 gotra chiefs preferring resistance to the overtures and attacks of Vardhna but the leaders of the other 612 gotras believing that matrimonial alliance would be safer and more beneficial. Bhaskaracharya favoured the minority view, saying that retaining respect was of greater significance than protecting life, and Kusumasresti was inspired by this support. Thus, the unity of the Vysyas was broken and the 102 gotras prepared for the defence of Penugonda against further attacks by Vardhana.

Vasavi Devi's reaction:

Vasavi entered onto the scene and said: "Why should there be bloodshed among ourselves for the sake of a Girl? Why sacrifice the lives of soldiers for our selfish desire. It is better to give up the idea of war. Instead, let us rebel in a novel way. We can control war through non-violence and self-sacrifice. Only people with strong will power and moral strength can participate in this kind of self-sacrifice." Vasavi's new idea was delightful to her parents and they decided to act in accordance with Vasavi's directions.

Athmam Balidhana:

As per the directions of Vasavi, at the holy place of Brahmakunda on the banks of Godavari, the royal servants arranged 103 Agnikundas (fire pits) in a special way. The whole city was observing that day as a festival day. Then Vasavi asked the couples of the 102 Gotras: "Will you plunge into this holy fire along with me?" Everyone of them whole heartedly gave their consent. They suspected Vasavi must be an incarnation of God and requested her to show her real nature or swarupa.

She smiled and revealed her true self, which had the glittering radiance surpassing the brightness of the sun. She said: "I am the incarnation of Adiparashakthi. To safeguard the dignity of woman and to protect Dharma, to destroy Vishnu Vardhana and to reveal to the world the magnanimity of Vysya's I come here in Kaliyuga. Like Sati Devi who was insulted entered into holy fire, I too plunge into the holy fire and enter the other world. Kusumasresty during last birth was a great Saint by name Samadhi as per his aspirations he could attain salvation along with the people of 102 Gotras. That is why I asked you all to undergo Athmam Balidhana." Vasavi advised the gathering about patriotism, honesty, social service, and tolerance.

Vishnu Vardhana's death:

Devi disappeared as soon as the divine words came out of her mouth and people saw her in human form. Then all of them entered into holy fire after meditating upon their Gods. Though Vishnuvardhana felt bad omens, he marched ahead and reached the main entrance of Penugonda. Then his detectives reported all that had happened in the city. He could not bear the great shock and his heart shattered into pieces. He fell down vomiting blood and he was no more.

The self-sacrifice of Vasavi and the end of Vishnuvardhana was the talk of the town. People condemned the deeds of Vishnuvardhana and appreciated the epoch maker Vasavi and her non-violent principle.

Sri Vasavi Devi's legacy:

The son of Vishnuvardhana, Raja Raja Narendra rushed to Penugonda and repented about the incident. Later, Virupaksha consoled him and said: "Brother, let us learn and formulate the present and future on the strong base of past. Vasavi had come to rescue of the people without giving room for great bloodshed. Her non-violence gave a good result". Hence forth Vysya's shall not fight or rule states but shall engage in service and as well wishers of others including services such as trade and agriculture.

Virupaksha visited many pilgrim centers like Kasi, Gaya and others under the guidance of Vysya kula guru Baskaracharya. To commemorate the pilgrimage they installed 101 lingas for each gotra in Penugonda. Then, Narendra installed a statue of Vasavi as a token of respect. From that day onwards all Vysya's began performing poojas to her and she is considered as Vysyakula Devatha-Vasavi Kanyaka Parameswari. Vasavi's life is worth remembering because of her faith in non-violent religious values and her defense of the status of women. She became immortal because she has been mainly responsible for the propagation of the reputation of Vysya's throughout the world. Vasavi, who had rejected worldly pleasures, won the minds of Vysyas and is the champion of peace and non-violence and is remembered by the faithful.

Gotras:

There are 714 gotras before agnipravesham of vasavi matha now there are 102 gotras among rya Vaiyas. They followed 102 Rishis for conducting their rituals. Surname gotras and Rishis for identification and classification for all the rya Vaiyas are one and the same. The gotras is equivalent of the Sanskrit names of Rishis. Groups of rya Vaiyas became followers of particular Rishi for conducting their rituals and they claimed to be the followers of that particular Rishi. Thus they are identified by the Rishi name. And for still feature identification they use a pre-fix surname generally indicating the area from which they migrated or the profession to which they belong and other such identification.

Sri Rama Navami 2014

On Chaitra Sukla Navami (the ninth day of the bright half of Chaitra) 'Sree Ramanavami' is celebrated.

Rama Navami is the ninth day of the waxing phase of the moon in the month of Chaitram as per Telugu calendar. Rama Navami is celebrated on Tuesday, 8th April, 2014.

Sree Rama was born on this day and years later on the same day Rama married Sita. 'Sree Sitarama Kalyana Mahotsav' (wedding) is performed in the abode Sitarama Temple, Bhadrachalam, Khammam District, Andhra Pradesh with great tradition and Bhakti. On behalf of Andhra Pradesh Government, Chief Minister with his wife visits the Kalyana Mahotsav and offers Silk Clothes and Pearls as Talambralu (auspicious) to the God and Goddess. The whole of this celebration is telecasted live in Doordarshan. Paanakam a drink made from jaggery and pepper. Kosambari prepared from mixing soaked Moong Dal, coconut , banana is offered as Naivedyam and distributed among devotees. Reciting of Ramayana on Rama Navami is considered auspicious.

"Wherever four Hindus live, Rama and Sita will be there" so said Swami Vivekananda, one of the foremost harbingers of modern national renaissance of Bharat. The reverse also is equally true - wherever Rama and Sita live, the people there will remain and live as Hindus.

Every hill and rivulet of Bharat bears the imprint of the holy feet of Rama and Sita. Sri Rama reigns supreme to this day in the hearts of our people, cutting across all barriers of province, language, caste or sect. Even the tribes living in isolated valleys and jungles have names like Mitti-Ram and Patthar-Ram. In some other tribes, every name carries the proud suffix of Ram, such as Lutthu Ram, Jagadev Ram, etc. In many northern parts of Bharat mutual greetings take the form of Jay Ramjee Ki.

Sri Rama has become so much identified with all the good and great and virile qualities of heroic manhood that expressions such as 'Us me Ram nahi hai' (there is no Rama in him) - meaning that a person has lost all manliness and worth - have become common usage. And when a Hindu quits the world stage, he is bid God-speed in his onward journey with Ramanama satya hai or Raghupati Raghava raja Ram, patita paavana Sita Ram. In fact, the latter couplet has become the nation's bhajan par excellence.

Sri Rama's story, Ramayana, has been sung and resung in all the languages and dialects of Bharat. The tradition of writing epics centering round the saga of Rama's achievements started by Valmiki in Sanskrit and was continued by Tulsidas in Hindi, by Kamban in Tamil, by Ramanujan in Malayalam, by Krittivasa in Bengali and Madhav Kambali in Assamia and in fact, in almost every Bharatiya language. The tradition is being continued up to the present day. The Ramayana Darshanam of K.V. Puttappa, the national literary award of Bharat by the Jnana Peeth. The enchanting Geet Ramayana composed in Marathi by G.D. Madgulkar and set to tune by Sudhir Phadke is now thrilling the hearts of millions in Maharashtra.

The various tribal groups too have sung the story of Ramayana in their dialects. Sri Rama, Lakshmana and Janaki mirror the ideals for millions of tribal boys and girls. The Khamati tribe in Arunachal Pradesh, which is Buddhist, depicts Ramayana as the story narrated by Buddha to his first disciple, Ananda, and carries the universal message of Buddha. How deeply significant that every group and sect even in distant and far-flung parts of Bharatavarsha should have found a radiant reflection of its own ideals in the form of Sri Rama!

The comparison of Sri Rama's fortitude to Himalayas and the grace and grandeur of his personality to the ocean - 'Samudra iva gaambheerye, dhairye cha Himavaan iva' - portrays how inseparably his personality has been blended into the entire national entity of Bharat.

Where in lay the secret of this unique greatness in Rama's personality? He is called Maryaada-Purushottama - the great one who never deviated from the norms set by Dharma. In the eyes of the Hindu, the touchstone of human excellence is Dharma. Devotion to Dharma came first in Rama's life and considerations of his personal joys and sorrows came last. It was his supreme commitment to putra-dharma (duty of a son) that made Rama smilingly depart to the forest for fourteen years at the bidding of his father. And this he did on the very day he was to be anointed as the future emperor of Bharat. He would not budge from the path of Dharma - righteousness - even when his own preceptor, his parents, his brothers and the whole body of his subjects tried to dissuade him. He upheld the supremacy of Dharma in every one of his human relationships and hence became an ideal son, an ideal brother, an ideal husband, an ideal disciple, an ideal friend, an ideal kind and even an ideal foe.

The one and supreme concern of Sri Rama's life was the welfare of his subjects. He would forsake everything else to uphold his kingly duties - the Rajadharma. The night previous to his scheduled coronation, when Rama and Sita were alone in a happy mood in view of the next day's joyous occasion, Sita asked Rama, "What is that thing which hold dearest to your heart?" Rama fell serious for a moment and said, "Dear Sita, you know I love you most dearly, but I love the subjects of Ayodhya more and if their welfare demands, I would not hesitate to sacrifice even you!" The following couplet conveying this idea is cited often:

Sneham dayaam cha soukhyam cha yadi vaa Jaanakimapi|

Aaraadhanaaya lokasya munchate naasti me vyathaa||

And Sri Rama did live up to his words. When he felt that the call of his royal duties - Rajadharma - demanded the forsaking of Sita, he wavered not in carrying it out. The most crucial test came when Lakshmana violated the orders of Rama and admitted Durvasa to Rama's presence with a view to averting the destruction of Ayodhya by Durvasa's curse. Rama stuck to the law of the land and awarded death penalty to Lakshmana - one whom he loved dearer than his own life. It was with such a fiery faith that Rama followed the dictates of Dharma.

To such a one, how could power and pelf hold any fascination? When Bharata came to him in the forest and implored him to return to Ayodhya and become the emperor, Sri Rama firmly refused. Here was enacted a scene unparalleled in the annals of world history - each of the two brothers trying to out-argue the other to make him accept the emperorship of a great and mighty kingdom.

Sri Rama's role as one of the first and foremost national unifiers of Bharat is also unique and extraordinary. He embraced Guha, the forest King and ate in his house without the least hesitation. No sense of high or low ever touched his all-embracing love of his people. He even enjoyed a fruit tasted and offered with devotion by Shabari, a tribal lady in the far south.

The Vanaras or the forest-dwellers too felt that Rama was their own. He endeared himself to them so intimately that they became, in fact, his chief allies against Ravana. All over Bharatavarsha, the dear, little squirrel with its three brown stripes bespeaks the devotion to Sri Rama even among the animal world. Along with the Vanaras, a solitary squirrel had played his humble part in carrying sand for the construction of bridge to Lanka and Sri Rama's caressing of the little one on the back had left those indelible stripes for all future generations.

Sri Rama's intense adoration for the motherland has been immortalized by a legendary couplet which is playing on the lips of millions even to this day: Janani janmabhoomischa swargaadapi garreyasi (the mother and the motherland are to me greater than the heavens themselves).

The story of Rama is not that of a single towering personality dwarfing all others. The other characters like Sita, Lakshmana, Bharata and Hanuman too shine in their own greatness. All of them are so closely interwoven with Sri Rama's life and achievements that it is well-nigh impossible to think of any one without the other. In fact, the most popular picture of Sri Rama, i.e., of Sri Rama Pattabhisheka includes Sita, Hanuman and all his brothers. And in the bringing out of the greatness of all these partners of his life-drama, Rama's instinctive recognition of their merit and virtues played no mean part. He would always be the first to openly appreciate the unique and noble traits in others' character. Even for Kaikeyi, who was responsible for his banishment to forest, Rama had only words of kindness. And as for Ravana, the abductor of his wife, Rama's unstinted praise of his erudition and prowess at once lifts the story of Ramayana to heights unsurpassed in the annals of human history.

No wonder, the story of Sri Rama has crossed the boundaries of Bharat and inspired by many a distant people, their culture and literature. Indonesia - with Muslims forming 80% of her population - continues to adore Rama and Sita as her great cultural standard-bearers, and Ramayana as her national epic par excellence. Indonesia also prides herself in having the biggest drama stage in the world - with Ramayana as its chief attraction. And the credit goes to that country for celebrating the very first grand World Ramayana Festival some years ago.

The birthday of Sri Rama, indeed, signifies an event worth of remembrance by every one, whatever his country or race or religion, who cherishes the time honored sublime values of human culture and civilization.

Happy Ugadi Festival 2014 !!

Ugadi is observed as the New Year of SouthIndians (in Andhra Pradesh, Karnataka ) marking the new blossoms and the coming of the harvest. It is the first festival of the telugu calender.

'Jaya" is the name of the new telugu year which starts from 31st March 2014.

Ugadi is the New Year's Day for the people of Andhra Pradesh and also for the Telugu people all over the world. Those who live north of the Vindhya hills observe it as "Barhaspatyamana". People living to the south of the Vindhya hills observe it as "Sauramana" or "Chandramana".

According to Chandramana, Ugadi is celebrated on the bright fortnight ('Shukla Paksha') of the first month ('Chaitra Masa') in the first season of the year i.e. Spring ('Vasanta-Ritu'). As all these important elements are present, this day has special significance marking the commencement of a New Year.

Significance:

It is believed that the creator of the Hindu pantheon Lord Brahma started creation on this day - "Chaitra Suddha Padhyami" or the Ugadi day. Also the calculations of the great Indian Mathematician Bhaskaracharya proclaim the Ugadi day as the beginning of the New Year, New month and New day. The onset of spring also marks a beginning of new life with plants acquiring new life, shoots and leaves. The vibrancy of life and verdant fields, meadows full of colourful blossoms signify growth, prosperity and well-being.

With the coming of Ugadi, the naturally perfumed Jasmine's spread a sweet fragrance, which is perhaps unmatched by any other in nature's own creation. While large garlands of Jasmine are offered to Gods in homes and temples, Jasmine flowers woven in clusters adorn the braids of women.

Predictions Of The Year:

Ugadi marks the beginning of a new Hindu lunar calendar with a change in the moon's orbit. On this day, people chant mantras and the pundits make predictions for the coming year. Traditionally, the "Panchangasravanam" or listening to the yearly calendar was done at the temples or at the Town square but with the onset of modern technology, one can get to hear the priest-scholar on television sets right in one's living room.

Preparing For The Occasion:

Preparations for the festival begin a week ahead. Houses are given a thorough wash. Shopping for new clothes and buying other items that go with the requirements of the festival are done with a lot of excitement.

Ugadi is celebrated with festive fervour in the states of Maharashtra, Karnataka and Andhra Pradesh. While it is called Ugadi in Andhara and Karnataka, in Maharashtra it is known as "Gudipadava".

On Ugadi day, people wake up before the break of dawn and take a head bath after, which they decorate, the entrance of their houses with fresh mango leaves. The green mango leaves tied to the doorway signify a good crop and general well being. It is noteworthy that one uses mango leaves and coconuts (as in a 'Kalasam', to initiate any puja) only on auspicious occasions to propitiate gods.

People also splash fresh cow dung water on the ground in front of their house and draw colourful floral designs. This is a common sight in every household. People perform the ritualistic worship to God invoking his blessings before they start off with the New Year. They pray for their health, wealth and prosperity and success in business too. Ugadi is also the most auspicious time to start new ventures.

Every year on 'chaitrasuddha padyami' we celebrate the beginning of our new year. Things that should be done on this day:

Get up early (before dawn ) and take a bath using sesame oil, and bathing powder (the traditional way), get ready with new cloths. Next recite to the Lord Surya our New year resolutions and while offering flowers, holy water, light, insence. After that we savour the 'Vepaputa pachadi' (neemflower concoction). "Nimbhakusumabhakshanam" means...

"Sataayu rvajradaehaayuh sarva sampatkaraaya cha

sarvaarishTa vinaaSaaya, nimBha kusuma bhakshaNam"

this neem flower concoction has tamarind syrup, the flower of mangoes, the flowers of Asoka tree as a few of its many ingredients.

"tvaamashThaSoaka naraabheeshTa! madhumaasa samudbhava!

nibaavi Soakasamtaptaam maamaSoakam sadaa kuru"

which means...

In my life suffering with sorrow i am a bit of the 'asoka'! I serve thee. In the bloom of full spring you blossom oh 'asoka'! You make me free of sorrow!

The tree of asoka has such divine stength.

Special Delicacies:

It is a season for raw mangoes spreading its aroma in the air and the fully blossomed Neem tree that makes the air healthy. Also, jaggery made with fresh crop of sugarcane adds a renewed flavour to the typical dishes associated with Ugadi.

"Ugadi Pachchadi" is one such dish that has become synonymous with Ugadi. It is made of new jaggery, raw mango pieces, Neem flowers and new tamarind. The inner significance of this preparation is to indicate that life is a mixture of good and bad, joy and sorrow and all of them have to be treated alike.

All experiences have to be treated with equanimity. Every one should make a resolve that he will face calmly whatever happens in this year, accepting it with good grace and welcoming everything. Consider everything as for one's own good. Men should rise above sorrow and happiness, success and failure. This is the primary message of the Ugadi festival.

In Andhra Pradesh, eatables such as "Pulihora", "Bobbatlu" and preparations made with raw mango go well with the occasion. In Karnataka too, similar preparations are made but called "Puliogure" and "Holige". The Maharashtrians make "Puran Poli" or sweet 'Rotis'.

Kavi Sammelanam:

Kavi Sammelanam or poetry recitation is a typical Telugu Ugadi feature. Ugadi is also a time when people look forward to a literary feast in the form of Kavi Sammelanam. Many poets come up with new poems written on subjects ranging from Ugadi to politics to modern trends and lifestyles.

When we hear the 'Panchamga sravanam' (foretelling of the year to come) because of 'tidi' we learn about wealth, 'vaaramu' (week) tells us about life, 'nakshatramu' (star) gives us deliverence from sins, 'yogamu' helps us in eradicating disease, 'karanam' tells us about good omens. Hearing the 'Pancamga sravanam' would give us blessings equal to that of offering land, gold, cattle, grain, virgin(like marriage). Hearing the fortunes of great ones would also give us health, wealth and life has many best returns.

Ugadi Kavi Sammelanam is also a launch pad for new and budding poets. It is generally carried live on All India Radio, Hyderabad and the Doordarshan - Hyderabad, following "Panchangasravanam" (New year calendar) narrating the way the New Year would shape up in the lives of people and the state in general. 'Kavis' or poets of many hues - political, comic, satirical reformist, literary and melancholic make an appearance on the Ugadi stage.

Ugadi is thus a festival of many shades. It ushers in the New Year, brings a rich bounce of flora and fills the hearts of people with joy and contentment.